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Tawn Moore | Greeting Card Designer, Illustrator, & Surface Designer

Surface Design and Illustration by Tawn Moore

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Greeting Cards,
Illustrations
& Pattern Collections

Creating spirited artwork for your products.

Portfolio Spotlight

Looking for eye-catching artwork for your next project? Here’s a taste of what I offer for licensing. You can choose from existing pieces, customize them, or collaborate on creating something brand new that fits your vision.

Want to see more? Let’s chat! I’d be happy to share my full portfolio or discuss your project ideas.

Start your Next Project

Explore My Services

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Graphic sea shell repeating pattern with pink, purple, blue, and yellow nautilus shells, scallop shells, sea urchin, and starfish on a cream background.

Scene of baked gingerbread cookies, surrounded by cookie cutters, a baking pan, green oven mitts, a rolling pin, and candy canes.

Vertical illustration of a shooting star with a yellow and white trail, against a pink background.

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Repeating pattern of ornate pink bleeding heart flowers with detailed line work and green leaves, on a bright green background.

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Love greeting card with a ornate tea cup with pink roses and saucer. Caption: You're my cup of tea.

Brown cowboy hats facing each other, surrounded by pink flowers and green leaves on a dark background.

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Birthday card with a mirrored disco ball topped with a blue party hat.

Pattern collection featuring woodland creatures, winter foliage, and plaid stripes.

Repeating pattern of amorous swans with small red hearts floating around them on a black background.

Brown cowboy boots with floral embroidery facing each other on a pink background.

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Spring floral pattern with pink tulips, yellow tulips, white daisies & green foliage.

Two light-toned playful foxes surrounded by winter foliage.

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Gingerbread mansion over a bed of winter foliage, berries, and candy canes.

Repeating pattern of gingerbread cabins in a winter forest with deer and scattered peppermint candy, on a pink background.

Birthday greeting card of a lush green golf course with a fairway, sand trap, and flag in the distance, under a clear blue sky. Caption: May the course be with you.

Illustration with seven multicoloured butterflies of various shapes and sizes over a black background.

Autumn forest with pink, green and golden trees in a repeating pattern over a cream background.

Greeting card with a spicy red pepper in a tropical cocktail. Caption: You spice up my life.

Gingerbread cabin with bright pink roof over a bed of winter foliage, berries, and candy canes.

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Christmas card with bold hand lettering, winter foliage & berries on pink. Caption: Have a holly jolly Christmas.

Repeating geometric pattern with stripes and small multicoloured hearts.

Spot illustration of whimsical florals and leaves in purple, navy, teal, and green.

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Two light coloured rabbits surrounded by Winter foliage.

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Greeting card with an aloe vera plant in a pink strawberry planter. Caption: We're so proud of you!

Tropical spot illustration with pink plumeria and turquoise calla lillies on a bed of leaves.

FRESH ARTWORK ALERT! ✨

My licensing portfolio is always growing, so be sure to check back often for the latest and greatest pieces. Not quite ready to commit? Sign up for my quarterly emails and I'll send you updates on my newest artwork, keeping you in the loop without any pressure. Just fresh art inspiration delivered straight to your inbox.

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Illustrator Tawn Moore drawing on a digital tablet. (Close-up portrait)

Ready to get started?

Ready to explore the possibilities of working together? Whether you're looking to license, commission, or get design support, I’m here to help bring your product ideas to life. Say hello at hello@tawnmoore.com, and let’s start dreaming up something beautiful.

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February is here, and love is in the air… along

February is here, and love is in the air… along with way too many heart-shaped chocolates (not complaining! 😏). The days may be cold, but this month’s free wallpapers bring all the warmth—think colourful abstract vibes with luxe gold accents. ✨

In this month’s letter, I’m chatting about:
✦ How eight more of my designs were stolen on Temu 😡
✦ My submission to Uppercase Magazine (fingers crossed!) 🤞
✦ A peek at my new tropical Christmas greeting cards 🎅🌴
✦ And more! 😉

Sign up here: https://bit.ly/MonthlyLetters or find the link in my bio!

✦

#TawnMoore #ArtNewsletter #IllustratorLife #SurfaceDesign #GreetingCardDesign #CreativeJourney #SmallBizLife #ArtistsOfInstagram

For me, inspiration comes from those little moment

Tropical Christmas? Yes, please! 🌴🎅 When I g

Tropical Christmas? Yes, please! 🌴🎅 When I got an art call asking for holiday designs with a tropical twist, I couldn’t resist diving in. This card—featuring Santa’s sunny cabana—is one of three in the collection, and it’s one of my favourites! ☀️✨

✏️ Fun fact: Every bit of lettering you see—inside and out—is hand-drawn. No fonts here, just custom lettering to make the design truly unique!

This card (and its two tropical companions) is available for licensing. Or, if you’re dreaming of a bespoke illustration for your next project, let’s chat! I’d love to bring your vision to life. 💌🤝
✦
#ArtLicensing #GreetingCardDesign #SurfaceDesigner #HandLettering #TropicalChristmas #tawnmoore #IllustrationCommunity #HolidayArt

🌟 Curious how a greeting card goes from idea to

🌟 Curious how a greeting card goes from idea to reality? Here’s a peek at the process behind my card, 'I Pick You'! 🌸💌

It all starts with brainstorming themes, occasions, and sentiments that I hope will resonate. Once I land on the perfect caption, I sketch thumbnail layouts to balance all the elements of the theme. ✍️

From there, I dive into Procreate or Photoshop to map out the hand lettering and illustration—positioning is key so nothing gets lost in the design! 🎨 Adding textures and refining colours bring the card to life, ensuring a visually striking finish. Then I tie everything together with coordinating interior details, like matching colours and tiny illustrations.

Finally, it’s off to Photoshop for the finishing touches, prepping the design for my portfolio, Airtable, and future mockups. DONE! ✅

Every step is crafted with care to create something that feels both heartfelt and visually engaging. 💖

What’s your favourite part of the process? Or, what theme or sentiment should I tackle next? Let me know in the comments!👇
✦
#ArtProcess #GreetingCardDesigner #SurfaceDesign #CardDesignTips

2024 was a year of focus for me—zeroing in on gr

2024 was a year of focus for me—zeroing in on greeting card design and submitting to targeted art calls. 🎯 This intentional shift made a big difference, helping me land some wonderful licensing opportunities.

✨ My biggest win? Doubling my business income compared to 2023! Plus, over 60% of that came from one impactful partnership, proving how valuable a clear, focused strategy can be.

It’s been so rewarding to see my art out in the world, bringing a little joy to someone’s day—especially through heartfelt cards that make people smile.

The illustrations I’m sharing here were all licensed in 2024 for greeting cards—each one a little piece of my journey this past year. 💌

As I step into 2025, I’m eager to keep building on this momentum. If you’re a licensing agent, manufacturer, or creative director looking for unique, whimsy-filled designs for your greeting cards or gift lines, I’d love to connect. Let’s create something wonderful together! 🤝

💌 Drop me a DM, or reach out via my email (hello@tawnmoore.com).

✦

#ArtLicensing #GreetingCardDesign #SurfaceDesigner #CreativeSuccess #LicensingArt #ArtBusinessJourney #IllustrationCommunity #ArtistLife

I’m always brainstorming new ways to connect wit

I’m always brainstorming new ways to connect with YOU and share content that truly inspires. Whether you're looking to level up your art skills, peek behind the curtain at my creative process, or get the lowdown on how I run my creative business, I want to hear what YOU want most!

✨ I’ve put together a quick survey (it’ll only take a few minutes) to help me understand what you’d love to see more of. Whether it's Adobe or Procreate tutorials, tips for running a creative biz, or just a deeper dive into my art-making process – your feedback is everything!

Let me know what you’re most interested in, and I’ll be sure to craft content that’s just right for you.

🖤 Survey Link in bio!

Thank you so much for taking the time to share your thoughts. You’re a huge part of this journey, and I can’t wait to create more of what you love! 💛

✦

#ArtSurvey #ArtCommunity #CreativeContent #ArtTutorials #CreativeJourney #ProcreateTips #AdobeTutorials #BehindTheScenes #ArtBusiness #CreativeGrowth #ArtInspiration #LetMeKnow #CreativeProcess #ArtistLife

🎉 Happy New Year! I hope your holidays were fu

🎉 Happy New Year!

I hope your holidays were full of joy and connection, and that 2025 brings you all the success, creativity, and good vibes you’re dreaming of. 🌟

I want to say a huge thank you for being part of my email community over the past year. Whether you’ve been with me from the start or joined recently, knowing you take the time to read my updates means the absolute world to me.

This January marks my third year of sending out newsletters—wow! I’m still a little amazed (and seriously flattered) that you’ve made space in your inbox for me. These emails are one of my favourite ways to connect with you, and I’m so excited for another year of sharing art, updates, and behind-the-scenes peeks.

In this month’s newsletter, I’m reflecting on 2024—the highlights, the hiccups, and a few lessons learned—and giving you a sneak peek at what’s in store for 2025.

✨ Not on my list yet? Sign up here: https://bit.ly/MonthlyLetters or tap the link in my bio. I’d love to have you join me!

✦

#TawnMoore #ArtNewsletter #SurfaceDesign #IllustratorLife #NewYearNewGoals #ArtistCommunity #CreativeJourney #YearInReview2024

🎉 As we say goodbye to 2024 and welcome in a fr

🎉 As we say goodbye to 2024 and welcome in a fresh new year, I’ve been reflecting on the journey my art business has taken over the past 12 months. From setting goals (some achieved, some still in progress) to dreaming up new plans for 2025, this is the time of year when I love taking stock and thinking about what’s next.

This year was all about focus. I decided to zero in on greeting cards and gift packaging, narrowing my creative energy and pitching efforts. Spoiler alert: greeting cards absolutely stole the show! My biggest lesson? Focusing on one product type and submitting to targeted art calls has been a total game-changer for getting my work licensed.

I’m also thrilled to share that 2024 was my most successful year yet! My business income doubled compared to 2023 (swipe for a little snapshot of last year vs. this year 📊). While I’m still balancing my creative work with my day job, seeing that steady growth—and knowing 60% of my income came from one amazing client—has been so encouraging.

Want to read more about my year—what worked, what didn’t, and what I’m excited for in 2025? Join my email list for all the details, plus a behind-the-scenes look at my journey as a surface designer.

✨ Sign up here: https://bit.ly/MonthlyLetters or hit the link in my bio! I’d love to have you along for the ride.

✦

#TawnMoore #ArtNewsletter #YearInReview #ArtLicensingJourney #CreativeGoals #SurfaceDesign #IllustratorLife #GreetingCardsDesign #ArtistCommunity #CreativeReflection

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